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Business Customer Experience (BCX): Conceptualization and Implications for Research
Becker, L.
(Speaker)
Marketing, Helsinki
CERS - Centre for Relationship Marketing and Service Management, Helsinki
Activity
:
Talk or presentation
›
Oral presentation
Period
2024
Event title
13th SERVSIG Conference: Service for Humanity
Event type
Conference
Conference number
13
Location
Bourdeaux, France
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Degree of Recognition
International
X