Research output per year
Research output per year
Fingerprint
Dive into the research topics where Marketing is active. These topic labels come from the works of this organisation's members. Together they form a unique fingerprint.
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Profiles
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Actor engagement management in multi-actor settings
Jaakkola, E., Nenonen, S., Alexander, M. & Storbacka, K., 04.08.2026, In: Journal of the Academy of Marketing Science.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile -
Advancing capability-actualization through human–robot collaboration: A strengths-based approach
Burggraf, S., Ranieri, A., Mele, C. & Heinonen, K., 20.01.2026, In: Journal of Business Research. 207, 115998.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile2 Citations (Scopus) -
Advancing conceptual clarity in marketing science: Delineating process and systems perspectives on value co-creation
Makkonen, H., Aspara, J., Grönroos, C. & Mäntymäki, M., 26.02.2026, In: Marketing Theory.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile6 Citations (Scopus)
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Leading Brand Purpose: Conscientious Brand Leadership for Measurable Societal Impact
Sarasvuo, S. (PI)
Waldemar von Frenckells stiftelse
01.08.2026 → 31.07.2027
Project: Externally funded project
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RE-HIV: Re-envisioning Vulnerability in HIV Care. Lived Experience, Emotional Meaning, and Service Innovation
Apostolou, K. (PI), Braz Becker, L. (Project participant) & Gummerus, J. (Project participant)
01.04.2026 → 31.03.2028
Project: Externally funded project
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Enhancing Firm Competitiveness and Growth with Market-Centric Capabilities
Gummerus, J. (PI), Storbacka, K. (Project participant), Korkman, O. (Project participant), Khalil, F. G. (Project participant), Novikova, O. (Project participant) & Kosheleva, K. (Project participant)
01.04.2026 → 31.03.2028
Project: Externally funded project
Activities
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Journal of Service Management (Journal)
Medberg, G. (Reviewer)
19.08.2026Activity: Publication peer-review and editorial work › Scientific journal
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Doctoral defence of Mitra Salimi
Sipilä, J. (Opponent at public defence of doctoral thesis)
14.08.2026Activity: Examination › Official participation in PhD thesis supervision, defence and examination
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From Individuals to Collectives: Exploring Collective Customer Experience in Home Care Service for Older Adults
Khatoon, S. (Speaker)
14.08.2026Activity: Talk or presentation › Oral presentation
Prizes
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2002 Award for Excellence, the Most Outstanding Paper in 2001
Polsa, P. (Recipient), 2001
Prize: Prizes and awards
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2012 Awards for Excellence, the Outstanding Paper Award Winner
Polsa, P. (Recipient), 2012
Prize: Prizes and awards
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2012 Awards for Excellence, the Outstanding Paper Award Winner:
Polsa, P. (Recipient), 2013
Prize: Prizes and awards
Press/Media
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Des campagnes de désinformation en ligne venant de l’étranger et perturbant des élections locales : dans quel but ?
28.08.2026
1 item of Media coverage
Press/Media: Press / Media
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