Research output per year
Research output per year
Personal profile
Education information
Doctor of Science (Economics and Business Administration), Business Economics, Svenska handelshögskolan, Finland, 2011Keywords
- 512 Business and Management
- Customers and Relations
- Business, Markets and Societal Dynamics
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being -
SDG 9 Industry, Innovation, and Infrastructure -
SDG 10 Reduced Inequalities -
SDG 12 Responsible Consumption and Production -
SDG 16 Peace, Justice and Strong Institutions
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Dive into the research topics where Johanna Gummerus is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Exploring value propositions and service innovation: a service-dominant logic study
Skålén, P., Gummerus, J., von Koskull, C. & Magnusson, P., 2015, In: Journal of the Academy of Marketing Science. 43, 2, p. 137-158Research output: Contribution to journal › Article › Scientific › peer-review
395 Citations (Scopus) -
Conceptualizing Services and Service Innovation: A Practice Theory Study of the Swedish Music Market
Skålén, P. & Gummerus, J., 22.02.2022, In: Journal of Service Research. 26, 1, p. 83-102Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile45 Citations (Scopus) -
Shifting sands: Actor role and identity reconfigurations in service systems
Gummerus, J., O'Loughlin, D., Kelleher, C. & Peñaloza, L., 20.08.2021, In: Journal of Business Research. 137, p. 162-169 8 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile10 Citations (Scopus) -
Marketing-as-practice: A framework and research agenda for value-creating marketing activity
Skålén, P., Cova, B., Gummerus, J. & Sihvonen, A., 07.09.2022, In: Marketing Theory.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile36 Citations (Scopus) -
Programmatic advertising in online retailing: Consumer perceptions and future avenues
Ciuchita, R., Gummerus, J., Holmlund, M. & Linhart, E. L., 22.06.2022, In: Journal of Service Management. 34, 2, p. 231-255 25 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile33 Citations (Scopus)
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Enhancing Firm Competitiveness and Growth with Market-Centric Capabilities
Gummerus, J. (PI), Storbacka, K. (Project participant), Korkman, O. (Project participant), Khalil, F. G. (Project participant), Novikova, O. (Project participant) & Kosheleva, K. (Project participant)
01.04.2026 → 31.03.2028
Project: Externally funded project
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RE-HIV: Re-envisioning Vulnerability in HIV Care. Lived Experience, Emotional Meaning, and Service Innovation
Apostolou, K. (PI), Braz Becker, L. (Project participant) & Gummerus, J. (Project participant)
01.04.2026 → 31.03.2028
Project: Externally funded project
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NATUREACH - Nature Reachable for all
Gummerus, J. (PI)
01.01.2023 → 31.12.2025
Project: Externally funded project
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RePack- Consumer adoption of green packaging in e-tailing
Gummerus, J. (Project manager, academic) & Lipkin, M. (Project participant)
01.01.2014 → 01.09.2014
Project: Other project
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The Nordic School book
Koskull von, C. (Project participant) & Gummerus, J. (Project participant)
01.10.2013 → 31.12.2014
Project: Other project
Activities
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Managing Service Quality (Journal)
Gummerus, J. (Member of editorial board)
01.01.2015 → …Activity: Publication peer-review and editorial work › Scientific journal
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Journal of Services Marketing (Journal)
Gummerus, J. (Regional Editor)
09.2014 → 09.2019Activity: Publication peer-review and editorial work › Scientific journal
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University of Galway (External organisation)
Gummerus, J. (Reviewer)
12.08.2026 → 23.09.2026Activity: Membership › Assessment of candidates for academic posts
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The Paradox of Health and Well-being: Exploring and Alleviating Ill-Being of Vulnerable Consumers in Health Service Systems
O'Loughlin, D. (Speaker) & Gummerus, J. (Speaker)
30.06.2026Activity: Talk or presentation › Oral presentation
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Frontiers in Service
Heinonen, K. (Chair of organizing committee), Ciuchita, R. (Chair of organizing committee) & Gummerus, J. (Chair of organizing committee)
28.06.2026 → 02.07.2026Activity: Participating in or organising an event › Organisation of / participation in conferences, workshops, courses, seminars
Prizes
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Best Paper Award for the Technology and Innovation Track.: In Proceedings of the AMA Winter Marketing Educators´ Conference
Gummerus, J. (Recipient), 16.02.2007
Prize: Prizes and awards
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Conference Best Paper Award, Academy of Marketing Conference, 2011
Gummerus, J. (Recipient), 09.07.2011
Prize: Prizes and awards
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Highly Commended Award Winner at the Emerald Literati Network Awards for Excellence 2011.
Gummerus, J. (Recipient), 01.01.2011
Prize: Prizes and awards
Press/Media
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Sydney Sweeneys reklamvideo: ”Tar oss tillbaka till 80-talet”
16.09.2026
1 Media contribution
Press/Media: Press / Media
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Skådespelaren Sydney Sweeneys nakenreklam väcker debatt
16.09.2026
1 Media contribution
Press/Media: Press / Media
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Rational optimism alone does not instill growth (translation from Finnish)
Korkman, O., Storbacka, K. & Gummerus, J.
15.02.2026
1 Media contribution
Press/Media: Press / Media
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Streamingtjänsterna höjer sina priser igen – och därför fortsätter vi betala
31.08.2024
1 item of Media coverage
Press/Media: Press / Media
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