Are you benchmarking yourself into oblivion?

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Keywords

@article{95958c3333ef487aba4bf7df64a35517,

title = "Are you benchmarking yourself into oblivion?",

keywords = "512 Business and Management",

author = "Suvi Nenonen and Kaj Storbacka",

year = "2015",

language = "English",

journal = "New Zealand Management",

issn = "1174-5339",

publisher = "Adrenalin Publishing Ltd",

number = "October 2015",

}