Service and solution pricing and revenue models: A review and categorization

Mario Kienzler; Christian Kowalkowski

Service and solution pricing and revenue models: A review and categorization

Mario Kienzler
, Christian Kowalkowski

Marketing, Helsinki

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	ISBM Academic Conference
Publisher	San Francisco State University
Publication date	2014
Publication status	Published - 2014
MoE publication type	A4 Article in conference proceedings
Event	ISBM Academic Conference - San Francisco, United States Duration: 30.07.2014 → 31.07.2014

Keywords

512 Business and Management

Access to Document

http://isbm.smeal.psu.edu/research/academic%20conference

OpenUrl availability

Full text

Cite this

@inproceedings{f0b343b71f2249308b380cc9fb6361d8,

title = "Service and solution pricing and revenue models: A review and categorization",

keywords = "512 Business and Management",

author = "Mario Kienzler and Christian Kowalkowski",

note = "Abstract only, therefore not reported in KOTA 2014 Volume: Proceeding volume: ; ISBM Academic Conference ; Conference date: 30-07-2014 Through 31-07-2014",

year = "2014",

language = "English",

booktitle = "ISBM Academic Conference",

publisher = "San Francisco State University",

address = "United States",

}

TY - GEN

T1 - Service and solution pricing and revenue models

T2 - ISBM Academic Conference

AU - Kienzler, Mario

AU - Kowalkowski, Christian

N1 - Abstract only, therefore not reported in KOTA 2014 Volume: Proceeding volume:

PY - 2014

Y1 - 2014

KW - 512 Business and Management

M3 - Conference contribution

BT - ISBM Academic Conference

PB - San Francisco State University

Y2 - 30 July 2014 through 31 July 2014

ER -