| Translated title of the contribution | Principles of Strategic Marketing |
|---|---|
| Original language | Finnish |
| Place of Publication | Helsinki |
|---|---|
| Publisher | Talentum |
| Number of pages | 187 |
| ISBN (Print) | 978-952-14-1226-4 |
| Publication status | Published - 2007 |
| MoE publication type | C1 Scientific book |
Publication series
| Name | Economica-kirjasarja |
|---|---|
| ISSN (Print) | 1796-1130 |
Keywords
- 512 Business and Management
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