Towards Transformative Service Ecosystems and Social Impact Marketing

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Proceedings of the 4th European Social Marketing Conference
Publication date	2018
Publication status	Published - 2018
MoE publication type	A4 Article in conference proceedings
Event	4th European Social Marketing Conference - Antwerp, Belgium Duration: 05.09.2018 → 07.09.2018

Keywords

@inproceedings{bc7b989aca964b939a9942e9eaf28592,

title = "Towards Transformative Service Ecosystems and Social Impact Marketing",

keywords = "512 Business and Management",

author = "Heliskoski, \{Jonna Helena\} and Pia Polsa",

year = "2018",

language = "English",

booktitle = "Proceedings of the 4th European Social Marketing Conference",

note = "4th European Social Marketing Conference ; Conference date: 05-09-2018 Through 07-09-2018",

}

TY - GEN

T1 - Towards Transformative Service Ecosystems and Social Impact Marketing

AU - Heliskoski, Jonna Helena

AU - Polsa, Pia

PY - 2018

Y1 - 2018

KW - 512 Business and Management

UR - http://2018.wsmconference.co.uk/antwerp-2018/

M3 - Conference contribution

BT - Proceedings of the 4th European Social Marketing Conference

T2 - 4th European Social Marketing Conference

Y2 - 5 September 2018 through 7 September 2018

ER -