@article{9c5263c327184d2cbd7936c5b8f32409,
title = "Developing global service innovation capabilities: How global manufacturers address the challenges of global market heterogeneity",
keywords = "512 Business and Management",
author = "Vinit Parida and \{R{\"o}nnberg Sj{\"o}din\}, David and Sambit Lenka and Joakim Wincent",
year = "2015",
doi = "10.5437/08956308X5805360",
language = "English",
volume = "58",
pages = "35--44",
journal = "Research Technology Management : international journal of research management ",
issn = "0895-6308",
publisher = "American school of classical studies at Athens",
number = "5",
}