Ethical Consumers' Brand Avoidance

Anne Rindell; Tore Strandvik; Kristoffer Bernhard Wilén

doi:10.1108/JPBM-09-2013-0392

Ethical Consumers' Brand Avoidance

Marknadsföring, Helsingfors

Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review

47 Citeringar (Scopus)

Originalspråk	Engelska
Referentgranskad vetenskaplig tidskrift	Journal of Product and Brand Management
Volym	22
Nummer	7
Sidor (från-till)	484-490
Antal sidor	7
ISSN	1061-0421
DOI	https://doi.org/10.1108/JPBM-09-2013-0392
Status	Publicerad - 2013
MoE-publikationstyp	A1 Originalartikel i en vetenskaplig tidskrift

Nyckelord

512 Företagsekonomi
KOTA2013
Equis Base Room

Åtkomst av dokument

10.1108/JPBM-09-2013-0392

http://www.emeraldinsight.com/journals.htm?issn=1061-0421&volume=22&issue=7

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