Green signals: Communication appeals for sustainable luxury

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	Proceedings of the Australia New Zealand Marketing Academy Conference 2024
Utgivningsdatum	2024
Status	Publicerad - 2024
MoE-publikationstyp	A4 Artikel i en konferenspublikation

Nyckelord

@inproceedings{0a98e24756b543c781eac0a26fc83a4a,

title = "Green signals: Communication appeals for sustainable luxury",

keywords = "512 Business and Management, sustainability, luxury, status",

author = "Jenni Sipil{\"a} and Stephanie Volcon and Diane Martin",

year = "2024",

language = "English",

booktitle = "Proceedings of the Australia New Zealand Marketing Academy Conference 2024",

}