Nine Propositions for Language Influence in Services

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Originalspråk	Engelska
Titel på värdpublikation	10th Internationl Marketing Trends Conference
Utgivningsdatum	2011
Status	Publicerad - 2011
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	10th Internationl Marketing Trends Conference - Paris, Frankrike Varaktighet: 20.01.2011 → 22.01.2011

Nyckelord

@inproceedings{fdce3c7a2b9546f48785f343c4e0f21f,

title = "Nine Propositions for Language Influence in Services",

keywords = "512 Business and Management, 612,1 Languages, KOTA2011",

author = "Jonas Holmqvist and Christian Gr{\"o}nroos",

note = " Volume: Proceeding volume: ; 10th Internationl Marketing Trends Conference ; Conference date: 20-01-2011 Through 22-01-2011",

year = "2011",

language = "English",

booktitle = "10th Internationl Marketing Trends Conference",

}

TY - GEN

T1 - Nine Propositions for Language Influence in Services

AU - Holmqvist, Jonas

AU - Grönroos, Christian

N1 - Volume: Proceeding volume:

PY - 2011

Y1 - 2011

KW - 512 Business and Management

KW - 612,1 Languages

KW - KOTA2011

M3 - Conference contribution

BT - 10th Internationl Marketing Trends Conference

T2 - 10th Internationl Marketing Trends Conference

Y2 - 20 January 2011 through 22 January 2011

ER -