Package picture as means of communicating product quality: The case of strawberry

T. Kupiainen; Hannele Kauppinen-Räisänen; K. Lehtola

Package picture as means of communicating product quality: The case of strawberry

T. Kupiainen
, Hannele Kauppinen-Räisänen
, K. Lehtola

Marknadsföring, Helsingfors

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	19th Business Administration Conference (NFF)
Antal sidor	15
Utgivningsdatum	2007
Status	Publicerad - 2007
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	19th Business Administration Conference (NFF) - Bergen, Norge Varaktighet: 01.01.1800 → …

Nyckelord

512 Företagsekonomi

Åtkomst av dokument

http://www.nhh.no/conferences/nff/papers/kauppinen-raisanen.pdf

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keywords = "512 Business and Management",

author = "T. Kupiainen and Hannele Kauppinen-R{\"a}is{\"a}nen and K. Lehtola",

note = "19th Nordic Academy of Management Conference, Bergen: Norwegian School of Economics and Business Administration, 7th-8th August 2007 Volume: Proceeding volume: ; 19th Business Administration Conference (NFF) ; Conference date: 01-01-1800",

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AU - Lehtola, K.

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M3 - Conference contribution

BT - 19th Business Administration Conference (NFF)

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