@article{bcdd1997d99241e9b1d7d3bd0be37148,
title = "Reframing gender and feminist knowledge construction in marketing and consumer research: missing feminisms and the case of men and masculinities",
keywords = "512 Business and Management",
author = "Jeff Hearn and Wendy Hein",
year = "2015",
doi = "10.1080/0267257X.2015.1068835",
language = "English",
volume = "31",
pages = "1626--1651",
journal = "Journal of Marketing Management",
issn = "0267-257X",
publisher = "American school of classical studies at Athens",
number = " 15-16",
}