Social influence and attitude change in a high involvement service context

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	Australia New Zealand Marketing Academy Conference 2014 Proceedings
Förlag	Griffith University
Utgivningsdatum	2014
Status	Publicerad - 2014
MoE-publikationstyp	A4 Artikel i en konferenspublikation

OpenUrl-tillgänglighet

@inproceedings{208c2c4980b746be9115202366a9a308,

title = "Social influence and attitude change in a high involvement service context",

author = "Kristiina Herold and Jenni Sipil{\"a} and Sanna Sundqvist and Anssi Tarkiainen",

year = "2014",

language = "English",

booktitle = "Australia New Zealand Marketing Academy Conference 2014 Proceedings",

publisher = "Griffith University",

address = "Australia",

}